Majestic SEO Review: Why Do You Need It?
SEO professionals often have a wide range of useful and versatile tools in their arsenal. However, some tasks require more specialized solutions that provide deeper functionality for a specific type of work. Majestic is one such service. It is a platform with the most comprehensive set of features for working with backlinks.
Why Should You Care About Backlinks?
Backlinks boost a website’s ranking in search engines, help search bots better understand site structure, and improve indexing quality. But their main purpose goes beyond that. When authoritative websites link to your site, it increases traffic and attracts a targeted audience interested in your project or product.
Moreover, each referring site shares its authority with the recipient. This means it’s not just about getting backlinks — it’s about ensuring they come from high-reputation, trusted, and influential sources. This approach helps push your project to the top of search engine results quickly and effectively.
How Does Majestic SEO Help with Backlinks?
Majestic SEO is focused on detailed and high-quality backlink analysis, evaluating their quality, quantity, and current status (active, removed, or broken). Additionally, it provides insight into the impact of existing backlinks on search rankings.
Why Choose Majestic SEO Over Other Tools?
General SEO tools do not offer the same in-depth or clear understanding of how to build an effective backlink strategy. They also lack the level of detailed analysis that Majestic SEO provides. This is why the latter has been one of the most trusted services for years when it comes to link-building strategies, particularly those based on establishing partnerships with authoritative websites.
Among the most popular tools in Majestic SEO are Trust Flow and Citation Flow. These components provide a complete overview of a website’s backlink profile, evaluating quality and influence and guiding the development of an effective backlink strategy.
Key Features of Majestic SEO
Majestic is designed for professional backlink profile management. It includes tools that allow users to analyze, compare, and develop strategies for building and optimizing backlinks.
Unique Elements of Majestic SEO
- Trust Flow (TF)
- Citation Flow (CF)
- Topical Trust Flow
- Majestic Link Context
- Bulk Backlink Checker
Site Explorer
- Trust Flow (TF) measures the quality of backlinks leading to the analyzed site. This helps determine how trustworthy a website is based on the quality of its inbound links.
- Citation Flow (CF) evaluates the quantity and strength of backlinks. This metric focuses on how frequently the analyzed site is cited by other websites.
- Number of Unique Referring Domains: Indicates how many different domains are linking to the site.
- The total number of backlinks shows the overall volume of backlinks pointing to the analyzed site.
- Most popular pages — lists the site’s top-performing pages, which are likely to attract backlinks.
The Site Explorer module is essential for analyzing your own website and researching competitors and potential link partners. The TF and CF metrics should always be assessed together — a high CF with low TF may indicate low-quality or spammy backlinks, while a high TF suggests the site is being referenced by trustworthy, authoritative sources.
Bulk Backlink Analysis
The Majestic Bulk Backlink Checker allows SEO professionals to analyze hundreds or even thousands of domains at once without having to check each URL separately. This tool is particularly useful when running a link-building campaign, as it helps identify potential partnership opportunities and high-authority backlink sources.
Link Context
This feature goes beyond showing which site contains a backlink — it also analyzes how the link is placed from an SEO perspective. Users can determine:
- Whether the backlink is embedded in relevant content, placed in a sidebar, footer, or comments section;
- How many other outbound links are on the same page.
By using Link Context, SEO professionals can assess backlink relevance and quality, ensuring they acquire organic and valuable links rather than spammy ones.
Indexing Data
Majestic provides access to the Fresh Index and Historical Index:
- Fresh Index updates daily and includes backlinks indexed within the last 90 days.
- Historical Index allows users to analyze past backlink strategies, showing how a website’s link profile has evolved over time.
This feature helps SEO professionals track past link-building efforts and refine their current strategy based on historical trends.
Competitive Link Intelligence
If you have multiple domain options for acquiring backlinks, this tool helps determine which source will yield the best results. It also allows SEO specialists to analyze competitors’ link-building efforts, identify gaps in their strategy, and use those weaknesses to gain a competitive edge.
Niche Link Authority Analysis
Majestic offers a unique feature that identifies the most authoritative and trustworthy sites within a specific niche. Previously, marketers had to manually filter through websites to ensure they targeted relevant domains. Now, Majestic automates this process, selecting only high-trust sites within a specified industry (e.g., construction and renovation). By focusing on relevant and high-authority sources, SEO professionals can improve the quality and effectiveness of their link-building strategy.
Who Should Use Majestic SEO?
Majestic SEO helps link builders with the following:
- Detecting spam and toxic backlinks;
- Identifying broken and low-quality backlinks;
- Recovering lost backlinks that should be restored;
- Analyzing domains and finding the best new referring domains;
- Determining which domains are the best thematic match;
- Evaluating competitors and identifying their weaknesses to gain an advantage;
- Assessing the authority of potential referring domains and your own website
- Discovering new promotion opportunities, including which pages are easiest to rank.
All these features allow link builders to create and refine an effective link-building strategy based on real-time and historical data.
For Digital Marketers
When building a comprehensive strategy for promoting a client’s website, digital marketers need to navigate through all available promotional tools, including SEO. Majestic, in this regard, helps understand growth potential and the feasibility of investment in this area. It also assists in identifying key competitors, conducting a comprehensive analysis, and more. This tool is also useful for planning a content strategy, determining where and on what topics to write guest posts and establishing the best partnerships with referring resources. Additionally, it allows for analyzing competitors’ link profiles, identifying common backlink sources, and recognizing patterns.
Affiliate Marketers
Owners of personal blog sites or affiliate marketers use Majestic to gain more organic traffic and to assess the reliability of partner link placements on their websites. This is beneficial for those promoting their own resource and those willing to act as a referring site while selecting only the highest-quality formats and collaboration options, ensuring the integrity of their audience.
Potential Buyers of Expired Domains
The purpose of such a purchase can vary, as can the ways it is utilized. Everything depends on specific goals and circumstances, but Majestic is indispensable in this case. With its historical analysis, the ability to assess the trustworthiness of a resource, past collaborations, and other valuable data, Majestic allows for a thorough domain audit and evaluation of its purchase feasibility. It is essentially the same as buying a used car instead of a new one and conducting a necessary technical inspection before purchase. Majestic serves as that inspection, preventing investors from acquiring a low-quality product and wasting their money.
Large E-Commerce Projects
Major e-commerce brands often face deliberate spam attacks. Competitors frequently use black-hat SEO tactics to eliminate those who hinder their progress by launching campaigns flooded with suspicious backlinks. Majestic does not prevent such attacks but always signals when such links appear, doing so quickly, which helps avoid or minimize negative consequences while protecting the quality and cleanliness of the company’s link profile. Moreover, the Majestic API option allows for the integration of backlink data directly into analytical dashboards.
Does Majestic SEO Have Competitors? Can It Be Replaced?
Majestic SEO does have competitors, but it remains the best tool for link analysis. There are other solutions available, but none match the depth and effectiveness of Majestic. Some alternatives include:
Google Search Console
A free and widely used tool that provides detailed analytics on the website you are working on. However, it lacks Majestic’s comprehensive backlink analysis. The best approach is to use Google Search Console and Majestic SEO together, as their data complements each other and provides a more complete picture.
Moz Pro
Moz Pro includes a link analysis feature and even offers a domain authority metric similar to Majestic’s Trust Flow. However, Moz’s domain authority metric is different and not a direct equivalent.
SEMrush
A multi-purpose SEO tool that provides data on backlinks, social media, and PPC advertising. While useful for marketers, PPC specialists, and SEO professionals, SEMrush does not provide the in-depth link analysis that Majestic does.
Ahrefs
One of the strongest alternatives to Majestic, Ahrefs is a comprehensive SEO platform that covers keyword research, content ideas, and backlink analysis. While it has fewer specialized backlink-focused features, it is still a good choice for SEO professionals on a budget.
Ubersuggest
A beginner-friendly SEO tool that offers basic backlink insights. However, compared to Majestic, Ubersuggest is much more limited.
So, Majestic SEO does have competitors, but none of them offer the same specialized functionality. It is not necessarily “better” than the alternatives — it is simply different. Majestic focuses exclusively on backlink intelligence, making it the undisputed leader in link analysis for SEO professionals.
Pricing Policy
Majestic is a multifunctional tool and a fairly affordable solution for SEO specialists. Considering that, in addition to its unique link-building options, this tool also offers a wide range of general SEO features, the pricing for the platform’s services is highly advantageous. Compared to competitors, the price is almost twice as low as that of individual services, particularly Ahrefs.
The pricing plans are as follows:
- The Lite version is suitable for working on small projects. For individual SEO specialists, marketers, or bloggers managing their websites, this is an excellent solution that allows using most tools with minimal limitations.
- The Pro version offers more capabilities and access to unique link-building tools. This is the best option for teams and SEO professionals specializing in website promotion and needing access to modules that enhance efficiency and productivity.
- The API package for $399 per month is an optimal choice for developers and SEO teams who want to receive information directly from Majestic and integrate it into other website analysis tools.
Registering on the Majestic platform is free. Some features are available in a limited version for free accounts, but this only allows users to explore the functionality and see how the system operates. There is no option to test the product through a free or trial version, which is perhaps the only downside of Majestic. However, users can rely on reviews and expert feedback about this tool and be confident that it will genuinely simplify their work.
Pros and Cons: Making the Final Decision
Majestic is a powerful, full-featured tool with general SEO functionalities and highly specialized tools for link-building professionals. However, despite its high functionality and usefulness, it has some drawbacks. Let’s objectively examine what Majestic offers and whether it is worth the investment.
Advantages
- Trust Flow and Citation Flow. These metrics provide a better understanding of the strength, quantity, and quality of backlinks than Domain Authority.
- A fresh index and a historical index. This is ideal for assessing domains registered for a long time and may have changed ownership multiple times.
- Affordable pricing for all subscription plans, especially compared to competitors.
- API integration option for comprehensive analysis and customized usage.
- Browser plugins allowing users to have Majestic readily available as a constant assistant.
Disadvantages
- No free trial period to evaluate the available features.
- A relatively complex interface designed for professional use, which might be difficult for beginners to navigate.
- Fewer standard SEO tools for working with keywords, traffic analysis, and other general SEO metrics.
Should You Use Majestic or Not?
There is no definitive answer. It all depends on what specific features you are looking for and what tasks you need to accomplish. When comparing Majestic to competitors based on general SEO tools, this product might seem insufficient. However, when it comes to link building, there is currently no better option available on the market than Majestic. No other service provides such detailed, comprehensive, and valuable backlink analysis. Similarly, no other tool can analyze competitors’ link-building strategies as effectively.
Therefore, make your choice based on your needs, tasks, and goals —this way, you will make an informed decision.
