PRNEWS.IO: Marketplace for Publications in Popular Online Media

PRNews.io is an online content marketing, PR, and link building platform that allows you to publish guest articles, sponsored content, and press releases on popular news sites. The service is suitable for businesses of all scales, from small startups with a few staff members to corporations with 1,000+ employees. Its main users are marketers, PR specialists, SEO experts, link builders, content managers, and advertisers.

PRNews.io has a large network of media sites and ensures the transparency of cooperation, making it a good choice for sponsored content placement. The service’s feature is that it operates on the “publication marketplace” model. Using the platform, you choose specific websites and services based on the price of content publishing and the audience size. This makes it accessible to businessmen and technical specialists who do not have deep experience in link building and content marketing.

In this article, we will take a closer look at the key features and capabilities of PRNews.io, analyze its pricing policy, and draw conclusions about its key advantages and limitations.

How Does PRNews.io Work?

The main goal of the service is to post content on popular media sites with a large readership in a fast, efficient, and user-friendly way for non-professionals. The platform works with over 100,000 websites in 175 countries that publish articles in 77 languages. Its catalog includes resources with an audience of hundreds to hundreds of millions of readers per month.

How to Use the Service: Step-by-Step Instructions

1. Register. The platform allows you to create a free account. To do this, you just need to provide your mobile phone number and email and complete a short survey, which takes 2-3 minutes.

2. Create a project. Once you have access to the dashboard, you can divide your posts into several projects, for example, for different sites, clients, or purposes of posting content.

3. Go to the media selection. To do this, just click the Get Featured button on the dashboard. 

4. Select media for placement. A convenient catalog allows you to select platforms by audience, traffic structure, publication topics, and other characteristics. 

Please note that some filters are available only for Pro accounts. If you work in a narrow niche that has specifics for website promotion, it is better to proceed to a paid subscription, which we will discuss later. 

5. Study the terms of publication. They specify the number and technical characteristics of links, the time of placement, the possibility of multimedia integration, etc.

We advise you to take your time and carefully study the page. Scroll down to the bottom of the page, and you will see the site’s traffic, the geography of readers’ residences, and traffic sources. This will be a valuable source of information for SEO.

6. Decide on additional services. It can be standard and expert copywriting, translation, attracting additional views, etc.

If you have any questions about the content and terms of service, hover over the “i” symbol next to each item. 

7. Add to cart or proceed to payment instantly. If you want to order several publications at once, you can continue “shopping.”

8. Add payment information and choose a transaction method. The service works with VISA and MasterCard bank transfers, BitPay and AliPay e-wallets, and Tether (USDT) cryptocurrency.

The standard package of services includes a 1-year guarantee of the safety of the article with valid links. If you delete content, you can get a refund without incurring additional services and service fees. 

9. Wait for publication. Depending on the conditions of a particular platform and the list of selected services, the placement and indexing of the material can take 1 to 10-20 business days.

Advantages of the Platform

The key feature of PRNews.io is its online store model with a convenient catalog and simple interface. The service allows you to filter publication platforms by the following criteria:

• Region;
• Country;
• Language;
• Subject matter;
• Type of platform, for example, blog, local news;
• Content format, for example, article, listicle, paid news publication;
• Placement in news aggregators;
• Additional features of the topic, content, or links, for example, the absence of sponsorship marks;
• Website rating according to PRNews;
• Time of publication.

By switching to the List mode, you can also sort sites by Majestic Trust Flow index, number of links, and share of social traffic.

The platform’s dashboard also allows you to create briefs for copywriters and edit content. It has convenient tools for preparing and publishing materials, including HTML markup and multimedia integration. For each user, an online pressroom is automatically created — a page where all your news and press releases are collected. The pressroom can be branded to match your company’s style: add a logo, images, press kit, company information, and press contact details. A standard account allows you to connect up to 10 users to work together — brainstorming, editing, communications with the press, etc.

Another significant advantage is the provision of turnkey services. The service takes care of all communications with media representatives and resource owners, solving financial issues and controlling the placement of articles. In case of violation of the agreement terms, it undertakes to correct the mistake in the shortest possible time or refund the customer’s money.

Restrictions of PRNews.io

Before creating an account and depositing funds on the platform, you should keep in mind that it has some downsides:

• High prices for additional services. When working with small audiences, the cost of writing articles, translating, and integrating them into Link Wheel can significantly exceed the price of the publication.
• High commission rates. In fact, the service reimburses for free access to the catalog with a 15% fee added to each order.
• Limited basic account. To work with sensitive topics, such as crypto and hedge funds, you will need a PRO subscription.

Pricing Policy

Since PRNews.io is built on the model of an online store, access to it is free. In fact, you pay for specific services, i.e., for posting materials. Prices for publications start from 5-10 euros with a guarantee of content retention for a year. The cost of the service directly depends on the popularity of the platform and its key characteristics, such as Majestic Trust Flow and traffic structure. This approach ensures maximum transparency and clarity of financial planning.

If necessary, you can also sign up for a PRO subscription that costs 100 euros per month or 1,000 euros per year. It includes:

• Professional filters for sensitive content;
• Open API for integration into corporate software;
• Improved round-the-clock support;
• Additional statistics for each media;
• Ability to create black and white lists;
• Export of the catalog in CSV format;
• Convenient batch orders of publications.

Conclusions

PRNews.io is one of the world leaders in the field of sponsored content publishing. It is a universal platform suitable for customers of any level, from individual professionals to marketing departments of international corporations. It’s easy to use and has a transparent pricing policy that allows you to plan expenses for future periods clearly. However, before signing up for a subscription, you should remember that PRNews.io charges a fairly high commission and offers high prices for additional services. Moreover, certain functions necessary for regularly publishing large volumes of content are available only in a paid PRO account.